Profound vs Peec AI
Profound and Peec AI compared on AI engine coverage, starting price, refresh cadence, citation tracking and who each is built for, using only facts published on each vendor's site.
Profound vs Peec AI, with InsightWonder for reference
| Profound | Peec AI | InsightWonder | |
|---|---|---|---|
| Product type | Built for AI answers | Built for AI answers | Built for AI answers |
| Starting price | From $99/mo | From $95/mo | From $39/mo |
| Pricing model | Per brand / domain plan | Per brand / domain plan | Per brand / domain plan |
| Free plan or trial | Free trial | Not published | Free trial |
| Data refresh | Not published | Daily | Monthly by default; rerun on demand |
| Engines tracked | 8 | 9 | 5 |
| AI engines named on the vendor site | |||
| ChatGPT | ✓ | ✓ | ✓ |
| Perplexity | ✓ | ✓ | ✓ |
| Gemini | ✓ | ✓ | ✓ |
| Google AI Overviews | ✓ | ✓ | — |
| Google AI Mode | — | ✓ | — |
| Claude | ✓ | ✓ | ✓ |
| Microsoft Copilot | ✓ | ✓ | — |
| Grok | ✓ | ✓ | ✓ |
| Meta AI | — | — | — |
| DeepSeek | ✓ | ✓ | — |
| Capabilities | |||
| URL-level citation tracking | ✓ | ✓ | ✓ |
| Competitor share of voice | n/p | ✓ | ✓ |
| Content generation | ✓ | n/p | ✓ |
| Distribution / publishing | n/p | n/p | ✓ |
| Multi-language / markets | ✓ | ✓ | ✓ |
| Agency / multi-brand workspaces | ✓ | ✓ | — |
| API access | ✓ | ✓ | — |
| Built for | Enterprise · Mid-market · Agencies | Mid-market · Agencies · Enterprise | SMB · Mid-market |
| Best for | Enterprise marketing teams that need governance, multiple brands and regions, and can budget for the Enterprise tier. | Mid-market teams and agencies that want daily analytics across many engines and manage several brands. | Brands, DTC stores and content teams that want AI visibility measurement tied directly to what gets published next. |
✓ stated on the vendor site · — not offered or not listed · n/p not published, so we do not guess · Facts verified 2026-09-07
Where Profound is stronger, and where Peec AI is
Both lists are written from published product pages. If a limitation here is out of date, tell us and we will correct it.
Profound
- Widest engine list among the tools compared here, including Copilot and Google AI Overviews.
- Enterprise features: API, multi-brand, custom languages and regions, published research reports.
- Best-funded vendor in the category ($58.5M raised by Aug 2025).
- Starter ($99/mo, billed yearly) covers ChatGPT only with 50 prompts; the full engine list needs higher tiers.
- API, multi-brand and custom languages/regions are Enterprise-only; Starter and Growth are one language, one region.
- Refresh cadence is not published on the pricing page.
Peec AI
- Daily refresh with ChatGPT, AI Overviews, AI Mode, Perplexity, Gemini and Copilot included by default.
- Agency plans priced per client, plus an MCP server, Looker Studio connector and CSV export.
- Fast-growing Berlin team: $21M Series A within a year of launch.
- Claude, DeepSeek and Grok are paid add-ons rather than included engines.
- The public pricing page renders no numbers without JavaScript; the $95 / $245 / $495 tiers come from Peec's own AI-instructions page.
- No content generation or publishing workflow is described on the site.
Related comparisons
Profound alternatives
Enterprise marketing teams that need governance, multiple brands and regions, and can budget for the Enterprise tier.
See alternativesPeec AI alternatives
Mid-market teams and agencies that want daily analytics across many engines and manage several brands.
See alternativesInsightWonder vs Profound
Head-to-head on engines, pricing, citations and what happens after measurement.
Open the comparisonInsightWonder vs Peec AI
Head-to-head on engines, pricing, citations and what happens after measurement.
Open the comparisonQuestions teams ask before they start
Profound vs Peec AI: which is cheaper?
Peec AI starts lower ($95/mo vs $99/mo). Starting tiers differ in prompt limits and engines, so compare what each tier includes, not only the price.
Which tracks more AI engines, Profound or Peec AI?
Profound names 8 engines (ChatGPT, Perplexity, Gemini, Google AI Overviews, Claude, Microsoft Copilot, Grok, DeepSeek); Peec AI names 9 (ChatGPT, Perplexity, Gemini, Google AI Overviews, Google AI Mode, Claude, Microsoft Copilot, Grok, DeepSeek). Only engines written on each vendor's own site are counted.
Who is Profound for, and who is Peec AI for?
Profound: Enterprise marketing teams that need governance, multiple brands and regions, and can budget for the Enterprise tier. Peec AI: Mid-market teams and agencies that want daily analytics across many engines and manage several brands.
How does InsightWonder differ from Profound and Peec AI?
InsightWonder starts at $39/mo and pairs measurement with content generation and draft-first distribution, so a missed question turns into a published fix. It covers ChatGPT, Perplexity, Gemini, Claude, Grok but not Google AI Overviews or Copilot, and runs monthly by default. Teams that need daily data across Google's AI surfaces should look at Profound or Peec AI first.
How this page was built
Every cell in the table comes from a page on the vendor's own site, opened on the verification date shown. Third-party sources are labelled. Fields a vendor does not publish are marked "not published" rather than guessed. Prices are list prices in USD per month and change; the vendor's pricing page is always the authority.
- $35M Series B led by Sequoia Capital (Aug 2025); $58.5M raised in total.
- $20M Series A led by Kleiner Perkins (Jun 2025).
- Profound pricing
- Profound Series B announcement
- Founded 2025 in Berlin (Antler W24); $21M Series A led by Singular in Nov 2025.
- Peec AI plan details
- Peec AI pricing
- Peec AI Series A
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